{"id":199,"date":"2017-10-25T04:08:09","date_gmt":"2017-10-24T22:38:09","guid":{"rendered":"http:\/\/lasersec.in\/blog\/?p=199"},"modified":"2023-01-15T18:29:04","modified_gmt":"2023-01-15T12:59:04","slug":"competition-in-rural-market-fake-or-real","status":"publish","type":"post","link":"https:\/\/www.lasersec.in\/blog\/competition-in-rural-market-fake-or-real\/","title":{"rendered":"Competition in Rural Market – Fake or Real?"},"content":{"rendered":"

\"\"<\/p>\n

Rural Marketing is a way of making things accessible for people residing in\u00a0rural\u00a0places along with\u00a0the conversion of\u00a0the\u00a0people’s purchase quota\u00a0to\u00a0more demands for any specific\u00a0products.<\/p>\n

In that way, these products\u00a0get better accessibility in these places\u00a0to\u00a0make lives easier and better. But mostly due\u00a0to\u00a0the\u00a0lack of low awareness, there exist\u00a0counterfeit\u00a0products. These\u00a0products\u00a0are cheap knock-offs of\u00a0the\u00a0original\u00a0products which closely resembles\u00a0the\u00a0color scheme and even\u00a0the\u00a0packaging except\u00a0the\u00a0brand name get altered.<\/p>\n

These names are often misspelled deliberately and come in\u00a0the\u00a0similar sort of packaging. Sometimes exact copies are also available which look exactly like\u00a0the\u00a0original product. People usually end up buying these\u00a0products mostly due\u00a0to\u00a0the\u00a0affordability factor and their availability. Apparently,\u00a0the\u00a0residents often end up buying them for\u00a0the\u00a0sake of supporting\u00a0the\u00a0local economy.<\/p>\n

Steps\u00a0To\u00a0Combat<\/strong><\/p>\n

    \n
  1. Strengthing of Secure Network Channel of Distribution<\/li>\n
  2. Government Aid Agencies\u00a0to\u00a0prevent Counterfeiting<\/li>\n
  3. Local Awareness Campaigns<\/li>\n<\/ol>\n

    The\u00a0Bottomline<\/strong><\/p>\n

    The\u00a0primary reason for\u00a0the\u00a0growth of these\u00a0counterfeit\u00a0products\u00a0is mostly due\u00a0to\u00a0the\u00a0substantial profit, availability, and lack of-of awareness.\u00a0The\u00a0local law enforcers are also pretty unaware of such situations.\u00a0The victims are mostly\u00a0the\u00a0consumers who end up buying these without being aware of\u00a0the\u00a0product’s duplicity.<\/p>\n

    The victims are mostly\u00a0the\u00a0consumers who end up buying these without being aware of\u00a0the\u00a0product’s duplicity.\u00a0The exploitation of\u00a0the\u00a0rural\u00a0scene\u00a0occurs primarily due\u00a0to\u00a0the\u00a0lack of awareness, low-income group, and low literacy rates.<\/p>\n

    The\u00a0companies are also\u00a0the\u00a0victims because they suffer\u00a0from\u00a0a significant amount of loss and even end up losing\u00a0the\u00a0goodwill.\u00a0The\u00a0government on\u00a0the\u00a0other side too gets drained due\u00a0to\u00a0the\u00a0lack of taxation on such dupe\u00a0products.<\/p>\n

    \n

    These fake<\/strong>\u00a0products\u00a0not only demoralize\u00a0the\u00a0existence of\u00a0the\u00a0original<\/strong>\u00a0products\u00a0but\u00a0the people are buying them can get sick.<\/em><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

    Rural Marketing is a way of making things accessible for people residing in\u00a0rural\u00a0places along with\u00a0the conversion of\u00a0the\u00a0people’s purchase quota\u00a0to\u00a0more demands for any specific\u00a0products. In that way, these products\u00a0get better accessibility in these places\u00a0to\u00a0make lives easier and better. But mostly due\u00a0to\u00a0the\u00a0lack of low awareness, there exist\u00a0counterfeit\u00a0products. These\u00a0products\u00a0are cheap knock-offs of\u00a0the\u00a0original\u00a0products which closely resembles\u00a0the\u00a0color scheme and even\u00a0the\u00a0packaging … <\/p>\n

    Continue reading “Competition in Rural Market – Fake or Real?”<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[32],"tags":[71,28,61,60,68,19,14,24],"class_list":["post-199","post","type-post","status-publish","format-standard","hentry","category-holographic_solutions","tag-anticounterfeit","tag-counterfeit","tag-duplicate","tag-fake","tag-hologram","tag-hologram-sticker","tag-holographic-solutions","tag-lasersec"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t