Sonia Specialist - Lasersec Technologies

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Your Guide to Anti-Counterfeiting

Author: Sonia Specialist

Counterfeiting fast moving consumer goods has reached such high proportions, it can almost be called an epidemic now. At present, a whopping 7% of the world’s total trade is in counterfeit goods, and that is alarming because not only is it detrimental to the original businesses, it is also bad for consumers who rely on these products.

From medicine to food to cosmetic products and even clothing, everything is counterfeited at a high scale, and counterfeiters make huge profits from the sale of these fake products.

The need of the hour is to stop the counterfeiting of these goods so that customers can have the assurance of quality and businesses do not suffer financial losses.

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Pharmaceutical, Track and Trace

21 May, 2018

Simple & Easy Steps to Stop Counterfeit

By Sonia Specialist

It might seem baffling, but fake notes are spread all across the globe. It is harming the global economic state which is hazardous for people in general. Counterfeit notes are hard to notice, but like any other counterfeit goods, if one looks closely enough they might spot the difference.

Since India is apparently the world’s largest producers of bank notes, RBI has devised some security measures which should help people identify a counterfeit banknote.
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Government, Holograms

30 April, 2018

Steps to Identify a FAKE Bank Note (Indian)?

By Sonia Specialist

With that impending question haunting us daily, it is wise to be aware of the fact that fake notes are being circulated all across the globe which also counts for a certain percentage of the global economic destabilization.

Banks even have the right to impound that fake note right away. In an annual report unveiled by RBI, it has been stated that almost 762,072 notes were detected in the bank which puts the paranoia to a whole new level.

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Government, Holograms

23 April, 2018

Keep your eyes Open to identify Fake Notes

By Sonia Specialist

Counterfeit businesses now run rampant all over the world. In a shocking survey that shook the business world to its core, it was revealed that over 7% of the world’s total trade is in counterfeit business.

This is extremely concerning because not only does it affect the trade of the original brands, it also dupes the customers. In this article, you will find reasons why you should always double check before buying electronic goods.

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Electronic, Loyalty Management

2 April, 2018

The Hazards of Counterfeit Electronics Market

By Sonia Specialist

Counterfeit, Pharma Industry, Fake, Duplicate, Medicine, Anti-Counterfeit Solution, Pharma, Safeguard, Drugs, Holographic Foil, Blister Foil

The manufacturer of the pharmaceutical product has to ensure that his products are genuine and protected. Protection is important to avoid counterfeit.
Counterfeit medicines have affected the pharma world badly. Almost all the countries around the world are facing the problem of counterfeit drugs.

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Pharmaceutical, Track and Trace

26 March, 2018

3 Ways to Safeguard the Drugs

By Sonia Specialist

Nowadays, with steep competition in almost every industry, another industry is slowly flourishing behind the scenes – the counterfeit industry. For every single industry out there, there is a parallel in the world of the counterfeit.

What is truly shocking is that according to a recent survey, 7% of the world’s trade is now in counterfeit goods!
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Anti-Counterfeit Solutions

5 March, 2018

Beware of the Profitable Business of Fake Mobile Phones

By Sonia Specialist

Nowadays, the counterfeit industry is slowly gaining more and more prominence. This is happening mainly because of the steep competition in the market, and the average customer’s search for cheap goods.

Taking advantage of this trend in the market, a lot of manufacturers have now started using fake parts in electronic goods to cut down on production costs.

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Electronic, Holograms

26 February, 2018

Say NO to Counterfeit Electronic Parts

By Sonia Specialist

Fake medicines in the market are a big menace and a big apocalypse on the planet today. Something as precious as medicines that can save a human life is adulterated to the extent that it can actually kill a human being.

Not only do Fake Medicines have serious ramifications on health, they also affect the Brand in the most negative way.

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Pharmaceutical, Track and Trace

5 February, 2018

Fake Medicines impact your Brand – Find out HOW?

By Sonia Specialist

10 Trends expected to be seen in FMCG In 2018 are:

1. Around the World
In 2018, it is likely that customers will be more invested in products that take the senses on a “tour of the world.” Since the Millennials and Gen Z are more adventurous than the previous generations, they are more likely to buy products with ethnic flavors and exotic ingredients.

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