Lasersec Technologies

Government-Mandated Barcode and QR Code Labels as a Solution against Counterfeit Drugs

Counterfeit drugs pose a significant threat to public health and safety, requiring innovative and effective solutions to combat this global problem.

In November, the Department of Pharmaceuticals took a crucial step towards addressing this issue by publishing a gazette notice. According to this notice, starting on August 1, 2023, the 300 most popular formulation brands will be required to incorporate a barcode or quick response (QR) code on their labels.

This action, which has the cooperation of the pharmaceutical sector, aims to increase efforts in identifying and stopping the distribution of fake or counterfeit medications.

As a world-leading anti-counterfeit solutions manufacturer, we understand the urgency of addressing this issue. In this blog, we will explore the scope of the counterfeit drug problem and delve into the rise of government-mandated barcode and QR code labels as a game-changing solution.

Understanding the Scope of the Counterfeit Drug Problem:

Counterfeit drugs infiltrate the market, endangering lives and undermining public trust in the pharmaceutical industry. The World Health Organization estimates that up to 10% of medicines worldwide are counterfeit, costing the industry billions of dollars annually. These fake drugs not only fail to deliver proper treatment but can also contain harmful substances, exacerbating patients’ conditions and leading to severe consequences.

The Rise of Government-Mandated Barcode and QR Code Labels:

Governments worldwide have recognized the need for robust anti-counterfeit measures. They have mandated the use of barcode and QR code labels on pharmaceutical products as a means of ensuring traceability and authentication. These labels contain unique identifiers that can be scanned and verified at various stages of the supply chain, from manufacturing to distribution and retail.

Enhanced Traceability and Authentication:

Barcode and QR code labels provide an efficient way to track and trace products, enabling stakeholders to monitor their journey from production to the end consumer. This heightened visibility helps identify and eliminate counterfeit drugs from the market promptly. Additionally, through advanced authentication technologies, such as holograms and tamper-evident features, these labels offer an additional layer of security against counterfeiters.

Consumer Empowerment and Safety:

Barcode and QR code labels empower consumers by allowing them to verify the authenticity of pharmaceutical products before purchase. By scanning the labels with their smartphones, consumers can access detailed product information, including manufacturing date, batch number, and expiration date. This transparency boosts consumer confidence, ensuring that they receive genuine, safe medications.

Streamlining Regulatory Compliance:

The implementation of barcode and QR code labels streamlines regulatory compliance for pharmaceutical manufacturers and distributors. These labels enable accurate product identification, easy recall management, and compliance with serialization requirements. By automating these processes, companies can reduce errors, save costs, and efficiently meet regulatory obligations.

Future Innovations and Technological Advancements:

As the battle against counterfeit drugs intensifies, future innovations and technological advancements will further enhance anti-counterfeit solutions. Emerging technologies have the potential to revolutionize the authentication process to combat counterfeit activities more effectively.

Lasersec Technologies expertise and focus on developing innovative & world-class barcode or QR code labels and allied holographic effect. We customize holographic image with self-adhesive printed labels with other features for security & traceability. Holographic splendor is integrated with a barcode, the sequential number, printed by invisible ink, thermochromic ink etc. to make it attractive and highly secure.

These labels can be used for the packaging of products for imparting vital information like the brand owner, manufacturing details, barcodes and serial nos etc. In addition to this, with these labels you can track the goods, also helps to keep a check on the quality of the product.

We use complex holographic techniques and premium quality raw material. Because of the complexity involved during the manufacturing process, these labels cannot be duplicated. After being manufactured, a team of experienced professionals tests the entire range on various defined parameters. We offer Plain Barcode Labels, Pre-Printed Barcode Labels & also Product Barcode Labels, in different colors and designs as per the specific preferences.

Government-mandated barcode and QR code labels have emerged as a powerful weapon in the fight against counterfeit drugs. 

If you’re a manufacturer or business and looking for smart packaging for your products, look no further than us. We have the knowledge, experience, and expertise to help you to find the best solution that works for your business.

Reach out to us to discuss and our team will provide you with tailored solutions and support to make the process as smooth as possible. We also One Stop Solution to fight against counterfeit and create a more secure environment for your business. With less counterfeiting, you can maintain sales and increase customer trust.

Shield your business with our advanced technology solutions

About Lasersec Technologies

We are one of the leading holographic solutions manufacturing company, that are used as an anti-counterfeiting device. Our R&D team from the production area is constantly dedicated to finding innovative solutions against counterfeits. Thus, we proudly emphasize on the fact that all our solutions are original ones without any interference from any other outside companies. We have successful business alliances located in Bangladesh, South Africa, Malaysia, Sri Lanka, Nepal, United Kingdom, and countries of Europe.

You can reach us via email at mktg@lasersec.in or by phone at +91-9810213127.

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Why Egypt’s Pharma Industry Needs Next-Gen Anti-Counterfeiting Solutions

Counterfeit medicines remain one of the biggest threats to Egypt’s healthcare system. Patients depend on genuine drugs not only for recovery but often for survival — yet fake medicines continue to circulate, undermining both trust and safety.

According to the Egyptian Drug Authority (EDA), counterfeit medicines make up nearly 10% of the local market in some therapeutic categories.  

These fakes are often disguised with packaging that looks identical to genuine products, making detection extremely difficult for pharmacists and patients.

The consequences are severe:

  • Reduced treatment effectiveness
  • Dangerous health risks
  • Erosion of public trust in brands and the healthcare system
For Egypt’s rapidly expanding pharmaceutical industry — one of the largest in MENA — counterfeiting is no longer a small-scale issue. It’s a national challenge that demands stronger, smarter solutions.

Why Old Defenses Fail

Traditional methods like basic holograms or packaging updates are no longer enough. Counterfeiters are adapting quickly, often staying just one step behind. Pharma companies in Egypt need solutions that go beyond packaging — ensuring authenticity is protected across the entire supply chain.

Next-Gen Anti-Counterfeiting Solutions for Pharma in Egypt

At Lasersec Technologies, we’ve developed advanced anti-counterfeiting solutions designed to tackle the exact challenges Egypt’s pharma sector faces today:

1. Secure QR Codes for Instant Verification :

Give patients and pharmacists the power to instantly verify authenticity with a smartphone scan. This creates transparency and trust at the point of purchase.

2. Serialization & Track-and-Trace (GS1 Standards):

Ensure every pack carries a unique code, providing unit-level visibility from manufacturer to pharmacy. This strengthens regulatory compliance and blocks counterfeit infiltration.

3. Phygital Security Features for Tamper-Proof Packaging:

A powerful combination of physical security elements (holograms, special inks, tamper-evident labels) with digital verification ensures packaging is nearly impossible to replicate.

Together, these solutions protect patients, brands, and supply chains — ensuring only genuine medicines reach the hands of consumers.

Why Egypt Needs to Act Now

With exports on the rise, Egyptian pharmaceutical companies must meet international compliance norms to compete globally. Beyond regulations, the real need is trust — both at home and abroad.

Companies that adopt next-gen anti-counterfeiting today will:

  • Become pioneers of safety and reliability in Egypt’s pharma market.
  • Win stronger patient loyalty through visible safety measures.
  • Improve global competitiveness by aligning with international standards.

Showcasing Next-Gen Anti-Counterfeiting at Egypt’s Pharma Exhibition

At the recent exhibition in Cairo, Lasersec Technologies had the opportunity to showcase our next-gen anti-counterfeiting solutions to Egypt’s pharma leaders. Through live demonstrations of secure QR codes, serialization, and phygital features, we highlighted how brands can strengthen patient trust and safeguard supply chains.

The response reinforced one thing clearly: Egypt’s pharma industry is ready to embrace advanced solutions to fight counterfeiting and lead with confidence in both local and global markets.

Moving Forward: Partnering with Egypt’s Pharma Industry

For those who couldn’t attend or want to continue the discussion, our team is here to help. Whether you need a detailed consultation, solution roadmap, or samples tailored to your products, we’re ready to support you.

Because protecting patients — and protecting your brand — is not just a one-time exhibition showcase, it’s a long-term partnership.

What You’ll Experience at Lasersec’s Booth in Pharmaconex 2025

When PharmaConex 2025 opens in Cairo this September, Hall 4, Booth No. J32 won’t just be another exhibition stand—it’ll be your gateway to Egypt’s most advanced pharmaceutical packaging security and compliance solutions.

Egypt’s pharmaceutical sector is evolving fast, with growing demand for serialization, patient safety, and counterfeit prevention. Lasersec Technologies is here to show you—live—how our anti-counterfeit, track & trace, and phygital authentication solutions can protect your brand, patients, and profits.

What You’ll See Up Close

1. Next-Generation Anti-Counterfeit Solutions:

Explore our latest holographic security features designed for instant, in-field authentication. These aren’t just visual effects—they’re engineered with nano-optical structures, covert taggants, and forensic-level markers that make duplication impossible.

A recent partnership with a leading generic drug manufacturer cut counterfeit reports by 78% in just one year.

2. Track & Trace in Action:

Watch live demonstrations of serialization and secure coding integrated seamlessly into a pharmaceutical supply chain. From batch-level aggregation to unit-level GS1-compliant data capture, see how we deliver real-time product visibility, enabling end-to-end traceability from manufacturing through distribution.

Our traceability framework helped a global vaccine brand reduce supply chain discrepancies by 60%.

3. Phygital Authentication:

Discover how we bridge physical packaging with the digital world—allowing every stakeholder in your chain, right down to the patient, to verify authenticity via secure cloud-based checks. Our encrypted QR codes and NFC-enabled labels offer instant access to verification data, patient engagement tools, and even recall alerts—helping you improve safety and brand trust.

Why You’ll Want to Stop By

  • Real Demos – Experience the technology live, not just read about it.
  • Industry Insights – Stay updated on evolving serialization mandates and anti-counterfeit regulations.
  • Custom Solutions – Work directly with our technical experts to solve your packaging and supply chain challenges.

This is not just about seeing products—it’s about exploring how those products can solve your real-world problems, from patient safety to market protection.

Let’s Talk at PharmaConex 2025

We believe innovation matters most when it’s practical, accessible, and tailored to your reality. Whether you want to:

  • Meet global serialization requirements
  • Add tamper-evident and tamper-proof packaging
  • Create digital engagement channels for patients

Yes, our team will be ready to walk you through every step.

Save the Date: 7–9 September 2025
Location: Egypt International Exhibition Center, Cairo
Booth: Lasersec Technologies – Hall 4, #J32

Your brand’s reputation is priceless.
At Pharmaconex 2025, let’s make sure it stays that way.