Lasersec Technologies

Book Piracy is Real and Stop Trivializing it !

Books are quintessential to say the very least and the source of wisdom and truth. Books are also written by humans and honestly being a writer is not that easy.

It takes a lot more than inspiration to churn out a compact book for the readers including the number of sleepless nights and little sacrifices that makes a book happen.

Humankind has this weird agenda of creating or rather cloning things that can be sold anywhere at any price, so piracy in the fields of the book is also prevalent in this sad existence. This has turned out to be a killjoy for most of the writers since privacy hits the writers very hard.

Book piracy is often trivialized, but the truth is that it exists. If one asks the very definition of book piracy, then a proper definition can be provided since the protocols/ideas of piracy are the same.

Reports suggest that about 70,000 books are being published by 15,000 publishers in 22 different languages from our country. In 2011, according to Have to scope India lost around 20 Million Indian Rupees which amounts to $387,000, because of book piracy.

Let us check out, how the Book Piracy works?

The piracy of books in India primarily depends on two factors, one the price and the other is its popularity. A study conducted under Indian Ministry of HRD suggested that print piracy which is prevalent in India is of three distinct types. The most prevalent one is reprinting of books illegally.

The second one is where they falsely use the name of authors, and the last type is where the pirated books are being sold which is the transalated version of any foreign author. The pirates do seem to pay taxes on the profit generated with respective revenues. But for this, the author gets no royalty fee for their book.

It doesn’t just end there; books are being photocopied extensively near the school, college, and universities. Book piracy is surviving longer than it was expected and has grown to be a very lucrative business which doesn’t end with the cloning of the texts but also the cover art, and even the holographic stickers and barcodes to baffle the reader with confusion.

The piracy impacts the author by denying their dues which hits the economic soft spots of any publisher too since a lot gets invested in bringing the copyrights.

The most alluring thing for the pirates is the textbooks since that is loot for them. The textbooks have a bulky demand because of its core importance as study material for school goers. It often so happens that the school reopens and the demand increases which often can’t be met by the combined forced of private and government publishers.

This is exactly where the pirates hop in. From certain sources, it has beeb discovered that March and April are where the bulk load of piracy happens. The original books are copied at presses, and the price comes to as low as ¼ of the original one. These books are of low quality and can easily be identified as a pirated copy. But with the advancement of technology, these books are now being sold keeping the quality in mind and can’t be distinguished. The small sellers often sell these books to meet the demands without caring much about the business ethics.

Reports suggest that the foreign publishers are also facing such issues where around 50billion pages are being illegally printed each year. Book Piracy is now easier due to the technological advancement where it just takes a printing machine and a scanner to reprint the books.

Academic books which are often very expensive get pirated for student’s convenience. These books are often circulated amongst the academic circuits, but mostly these books are photocopied. This menance of photocopying is not only affecting the industry but also jeopardizing the budding writers. Section 63 which is the copyright act of India, it is a criminal offense to sell or even buy photocopied books.

Despite the laws and the copyrights that protect the authors, this issue has been normalized and trivialized to some extent, but to address to this issue, the government body should implement a rigorous set of laws in they plan to combat this menance effectively.

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How Indian Pharma Exporters Can Prepare for EU’s New Digital Packaging Rules

The European Union’s upcoming Digital Product Passport (DPP) and serialization requirements, effective from 2026, are transforming how pharmaceuticals are packaged and traced across the supply chain. For Indian pharma exporters, this means digital-ready packaging is no longer optional — it’s essential for market access, compliance, and trust.

So, how can packaging evolve fast enough to meet these expectations?
The answer lies in QR codes and tamper-evident labels — two smart technologies that bring traceability, authenticity, and transparency directly onto the pack.

1. The New EU Challenge: Digital Transparency at Every Level

Under the EU Eco-design for Sustainable Products Regulation (ESPR), every product entering the EU — including pharmaceuticals — must carry a Digital Product Passport (DPP). This digital record links each pack to verified data such as product origin, batch, composition, and regulatory certifications.

However, achieving compliance requires:

  • Unit-level serialization
  • Scannable digital identifiers
  • Tamper-proof packaging integrity

That’s where smart labeling comes into play.

2. QR Codes: Your Gateway to Digital Product Passports

QR codes have evolved far beyond simple barcodes. Modern secure and dynamic QR codes allow real-time verification, linking every individual pack to its digital passport in the cloud.

With secure QR codes, pharma exporters can:

  • Connect each product to a verified DPP record
  • Enable instant verification for customs officials, distributors, and patients
  • Detect counterfeits or unauthorized diversions
  • Track exports throughout the EU supply chain
When integrated with serialization, these QR codes become digital fingerprints — unique, tamper-evident, and compliant with EU’s interoperability standards.

3. Tamper-Evident Labels: The Physical Layer of Trust

While QR codes protect digital identity, tamper-evident labels safeguard physical authenticity. These labels reveal visible signs — such as “VOID” marks or holographic breaks — if anyone tries to remove or alter them.

Why they’re essential for compliance:

  • They ensure product integrity during transit
  • Serve as proof of non-interference and genuine origin
  • Complement serialization and DPP data by confirming physical security
Together, tamper-evident and QR-enabled labels bridge the physical and digital worlds, creating a robust defense against counterfeiting and regulatory breaches.

4. How These Technologies Work Together

When integrated, QR codes and tamper-evident labels deliver a two-tier protection model:

LayerFunctionBenefit
Digital Layer (QR Code)Links each pack to live data and DPPEnables authentication and traceability
Physical Layer (Tamper-Evident Label)Shows visible signs of tamperingEnsures product safety and compliance integrity

This hybrid approach enables exporters to prove compliance instantly — both digitally and physically — meeting EU’s dual requirement of traceability and security.

5. Implementation Blueprint for Exporters

To align with the EU’s 2026 standards, Indian exporters should begin adopting these steps today:

  • Adopt Dynamic QR Codes:
    Implement secure, serialized QR codes linked to live cloud databases or blockchain.
  • Upgrade Labeling Infrastructure:
    Ensure your packaging lines support tamper-evident label application and QR code printing at the unit level.
  • Integrate with Track & Trace Systems:
    Synchronize label data with your ERP or MES to enable full supply chain visibility.
  • Partner with Trusted Solution Providers:
    Choose technology partners experienced in anti-counterfeit, serialization, and pharma-grade packaging.

6. Beyond Compliance: Building Trust and Value

Compliance may be the starting point, but smart labeling delivers much more:

  • Builds trust with regulators, distributors, and patients
  • Enhances brand reputation through transparency
  • Reduces counterfeit and recall risks
  • Positions your company as a future-ready exporter
By embracing smart packaging now, Indian pharma manufacturers can turn regulatory pressure into a competitive advantage.

Secure, Smart, and Ready for 2026

The EU’s digital packaging regulations are reshaping global pharma trade — and Indian exporters who act early will lead the way. By combining secure QR codes and tamper-evident labels, you can ensure every shipment is authentic, traceable, and regulation-ready.

At Lasersec Technologies, we specialize in pharma-grade anti-counterfeit solutions — from dynamic QR codes to tamper-evident holographic labels and complete Track & Trace integration. Let’s help you make your exports compliant, secure, and globally trusted.

Future-proof your packaging — one secure label at a time.

Customizing Anti-Counterfeit Solutions for High-Risk Markets

You’ve secured your product.
You’ve set up authentication.
But somehow, fakes are still slipping through—especially in markets like India, Africa, and Latin America.

Why?

Because one-size-fits-all protection doesn’t work in a world where every region plays by different rules.

In high-risk markets, the threats aren’t just common—they’re constantly evolving. For global brands, the key isn’t just stronger protection. It’s smarter, localized protection that meets people where they are.

Your brand may be global, but the challenges you face aren’t:

  • India – Counterfeit medicines often enter through informal supply chains in semi-urban and rural regions.
  • Africa – Fake electronics and unauthorized imports disrupt trusted retail networks, often due to weak enforcement.
  • LATAM – Counterfeit FMCG products share shelf space with genuine ones, confusing customers and weakening trust.

Each region needs more than just a label or code—it needs context-aware solutions that align with how local consumers buy, verify, and trust.

You care about your product. Your customers should feel that—whether they’re in a remote village or a bustling market.

A generic solution may look good on paper, but in practice, it often fails:
1. Assumes strict enforcement exists everywhere (it doesn’t)
2. Relies on stable internet (not always available)
3. Expects every consumer to understand how to verify (many don’t)

If your strategy doesn’t meet local realities, it can’t truly protect your product—or your promise.

Real Protection, Tailored for India, Africa and Latin America

In India’s semi-urban and rural areas, simplicity is key.

  • A breakable seal, paired with a GS1-compliant scannable QR or SMS code, allows patients to verify authenticity in seconds—even without an app.
  • Pharmacies use a lightweight Track & Trace dashboard to log stock movement and report suspicious entries instantly.
  • Multilingual alerts ensure the system works for non-English speakers.

Africa’s mobile-first environment presents unique opportunities:

  • Brands use scratch-off serial codes verified through WhatsApp—no separate app or internet login required.
  • Distributors are equipped with basic handheld scanners or mobile verification tools to validate products at every checkpoint.
  • Real-time alerts flag suspicious batches, enabling fast containment.

In Latin America’s open markets, brand trust is everything:

  • Products carry tamper-evident labels embedded with dynamic QR codes that offer rewards or authenticity tips upon scanning.
  • Customers can instantly check if a product is genuine while engaging with the brand.
  • Campaigns create awareness, making verification part of the everyday purchase habit.

What Should You Be Asking?

  • What’s really happening in each of your key markets?
  • Are you protecting your riskiest product lines first?
  • Can your end customer easily verify your product?
  • Do your tools adapt to local behaviors and tech access?

If you’re unsure—it’s time to rethink the approach.

The Difference It Makes

  • Fakes drop where protection fits the environment
  • Consumers feel seen and empowered
  • Local teams feel equipped, not overwhelmed
  • Your brand stays respected and trusted, even in tough markets

This isn’t about spending more—it’s about spending smarter.

When your anti-counterfeit strategy aligns with real market conditions, you do more than block counterfeiters—you build long-term trust.

Because in the end, effective protection isn’t just a technical system.
It’s a message: We understand your market. We respect your safety.

At Lasersec Technologies, we design region-specific anti-counterfeit solutions that blend holographic security, track & trace, and phygital engagement tools. From SMS-based verification to WhatsApp-integrated checks, we help global brands stay a step ahead—with no guesswork.